Blog
Ideas on collaboration, focus, and the tools we use to think.
Why spending hours configuring writing tools and workflows quietly kills your output, and why a frictionless setup beats a perfect one.
September 2026
Blogging isn't dead; it's returning to its real form. Here's why a personal blog compounds into the strongest, most defensible personal brand asset you can own.
Perfectionism is what keeps most new bloggers from ever hitting publish. Here's how to write a rough first draft, kill the urge to edit mid-sentence, and get your first post live.
Most new blogs die around month 3, right before search traffic arrives. Here's why the drop-off happens and how to build a blog that survives past it.
Display ads stopped paying off for small blogs. Here's how niche bloggers are building real income in 2026, from affiliate links to consulting to small digital products.
Word count isn't the deciding factor anymore. Here's how I decide when a blog post should run long and when it should stay short.
Most new blogs die in the first year, and it's rarely about bad writing. Here's what really kills momentum, and how to keep going long enough for it to work.
We’re opening TWO Docs to 100 beta testers. Try split-view editing, shared workspaces and more, and keep full PRO and TEAM access for life.
August 2026
Pinterest works like a search engine, not a social feed. Here's why it's still one of the best ways for bloggers to find their first readers in 2026.
A practical guide to finding your first blog readers: pick a specific audience, solve problems they already have, and distribute where they spend time.
Most UGC creators build their whole career on rented platforms. But blogging is the asset that gets them out of the race to the bottom.
AI can fake knowledge but not experience. Here's how to write posts that only you could have written.
AI search killed thin, generic blog content, not niche blogging. Here's why specific, experience-based blogs are doing better than ever.